Restoration Solutions by Elite × TicTakMedia

Water damage doesn’t wait.Neither do the calls. We built a system that answered every one.

Restoration Solutions by Elite handles emergency water, fire, and storm damage across Peoria, AZ. We rebuilt the inbound layer: GHL pipeline, missed-call text-back, GMB, and reputation, and turned a leaky funnel into a 3,220-contact database.

RestorationArizonaLead Generation & CRM
Contact Database3,220+
Inbound Calls⁠19
Emails Sent1,387
Form Submissions⁠12

What changed for Restoration Solutions by Elite

The challenge

Emergency calls. Leaky funnel.

Restoration Solutions by Elite operates in the most response-time-sensitive corner of home services: emergency water, fire, and storm damage in the Phoenix metro. When a pipe bursts at 2am, homeowners call the first listing that answers.

The team had a strong service and a real local presence, but the inbound layer was leaking. Calls were going to voicemail, GMB visibility was inconsistent, and follow-up across phone, email, and web form was fragmented across multiple inboxes.

The job was clear: capture every emergency call, route it instantly, and build the reputation engine that makes the brand the default “near me” answer in Peoria.

01

Missed Calls = Lost Jobs

Every missed inbound during a water/fire/breakdown emergency is a job that goes to the next listing, and those listings answered the phone.

02

No 24/7 Routing

After-hours and weekend leads were hitting voicemail. Emergencies don’t wait until Monday morning.

03

GMB Underperforming

Local map pack visibility was patchy. “Near me” searches were converting on competitor profiles instead of this brand.

04

No Lead Visibility

Phone, web, and form leads sat in separate inboxes. No single source of truth, no follow-up cadence, no accountability.

Our approach

Three layers. Built for the category.

Every minute matters in emergency response. We built a missed-call text-back loop, 24/7 inbound routing, and a CRM that converts panic calls into booked jobs.

01

Missed-Call Text Back

Every missed call triggers an instant SMS so prospects don’t bounce to the next listing. The single highest-impact lever in emergency local services.

02

24/7 Lead Routing

Inbound across phone, web, and GMB feeds into one unified pipeline. After-hours and weekend leads get triaged the same way as business-hours calls.

03

GMB + Local Capture

Optimized Google Business Profile, review generation, and local search ads so the brand owns the "near me" moment when a homeowner needs help right now.

The results

Every call. Every channel.

0+

Contact Database

0+

Inbound Calls Logged

0

Email Touchpoints

⁠0

Form Submissions

How it unfolded

Timeline

4 phases
1

Phase 01: Audit + Foundation

Audited inbound channels, missed-call rates, and GMB performance. Mapped the leaky-funnel diagnosis and built the rebuild plan.

2

Phase 02: GHL + Missed-Call SMS

Stood up GoHighLevel as the unified inbound layer. Missed-call text-back live within 7 days. After-hours routing fixed.

3

Phase 03: GMB + Paid Layer

GMB fully optimized, review generation flowing, and local search ads launched on emergency-intent queries. Inbound volume started compounding.

4

Phase 04: Full Stack Delivering

All channels (phone, web, GMB, SMS, email) feeding one CRM. Lead capture rate maximized, response time inside the SLA, repeat customers tracked.

Ready to scale?

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